CASE STUDIES: GROUP VOICE AMPLIFIED
"Many of the issues at the heart of computational propaganda – polarization, distrust or the decline of democracy – have existed long before the Internet. The co-option of social media technologies should cause concern for democracies around the world – but so should many of the long-standing challenges facing democratic societies."
Samantha Bradshaw, Oxford University Computational Propaganda Research
"Manufacturing consent is a perennial evil. Corporate monopoly is a fact of free market capitalism."
AMPLIFIED COLLABORATION - REACH THE COMMUNITY
focused group action
organized scheduled professional meme teams work, respond, pool in/out text
- online in tandem with RL action
- managed messaging - target crossplatform
- group multilocation protest events and coordination
- loud public voice - high granularity private comms - yadda yadda
independent business - product launch + support
- amazing new CBD product range, great invention, starting up voiceless and unknown.
- evaluate advertised / simulated natural product related content
- piggyback, gainsay, exposure, teamster campaigns.
87% of countries use human-controlled accounts
80% of countries use bot accounts
11% of countries use cyborg accounts
7% of countries use hacked/stolen accounts
71% of these accounts spread pro-government or pro-party propaganda
89% attack the opposition or mount smear campaigns
34% spread polarizing messages designed to drive divisions within society
75% of countries used disinformation and media manipulation to mislead users
68% of countries use state-sponsored trolling to target political dissidents, the opposition or journalists
73% amplify messages and content by flooding hashtags
group action - confederate buying + team trading
- The Confederacy of Chuds
- comparison of disorganized v organized confederation with/without algorithm simpatico system.
- KPI/bell curve to J-curve differentials
- Scheduling + algorithm amplification + boost confederating + reactive pooled time + authority non-automated ubiquity
"The use of computational propaganda to shape public attitudes via social media has become mainstream, extending far beyond the actions of a few bad actors. In an information environment characterized by high volumes of information and limited levels of user attention and trust, the tools and techniques of computational propaganda are becoming a common – and arguably essential – part of digital campaigning and public diplomacy."
Philip N. Howard, Oxford University Computational Propaganda Research